Blenheim London – Joel Fearon

This quintessential English watch company wanted a face that suited their diverse range; a man for all seasons and with many strings to his bow – strong, sporty, sophisticated, the modern English gent.

We carefully selected Joel Fearon, the fastest man in the UK in 2016 running 9.96s for the 100m, but equally a current winter Olympian bobsledder – one of the few people to compete concurrently in summer Olympic and winter Olympic sports!

Who better to be brand ambassador for a leading watch company than a man whose very own mantra is “timing is everything.”

Joel says: “I love working with the guys at Beyond 400. It’s always smooth sailing, stress-free & fun. We always take their calls.”